Intip Gigi Hadid x Maybelline East Coast and West Coast Glam Collection

Pertengahan Oktober lalu, model yang tengah naik daun Gigi Hadid merilis kolaborasi pertamanya dengan Maybelline, brand yang menjadikannya sebagai brand ambassador, yaitu Maybelline Jetsetter Palette. Antusiasme para beauty enthusiast dan fans Gigi membuat palet yang terdiri dari concealer, lip balm, eyeshadow, blush on, matte bronzer, highliter, mini mascara, dan brushes ini soldout dalam waktu 90 menit saja. WOW!

The first wave of #gigixmaybelline Jetsetter palettes are here! Inside you’ll find all of @gigihadid’s must-haves for jetsetting around the world: eyeshadow, concealer, blush, bronzer, highlighter, mascara and lip balm. ?? Available now @bootsuk online today only while supplies last. Go get em’ babellines!

A post shared by Maybelline New York (@maybelline) on Oct 13, 2017 at 1:33am PDT

Melihat antusiasme para penggemar, mungkin Ladies mengira bahwa pihak Maybelline akan me-restock Jetsetter Palette tersebut. Namun, surprise surprise, ternyata Gigi dan Maybelline justru merilis koleksi terbaru yang jauh lebih lengkap! Tidak tanggung-tanggung, Gigi menyertakan dua versi dalam koleksi terbarunya ini, yaitu East Coast Glam dan West Coast Glam. Produk dan look dari dua makeup line ini resmi diperkenalkan Gigi melalui akun Instagram-nya pada tanggal 21 Oktober lalu.

East Coast Glam

INTRODUCING the #GIGIxMAYBELLINE EAST COAST GLAM COLLECTION. The Gigi x @Maybelline East Coast Glam products, sold separately, can be used and added-on throughout the day for one of my favorite chic & badass day-to-night looks ! xx Available at @ultabeauty online on 10/22 for the US ! Visit your country’s Maybelline site to see when it’s available 🙂 ?

A post shared by Gigi Hadid (@gigihadid) on Oct 20, 2017 at 6:51am PDT

INTRODUCING the #GIGIxMAYBELLINE EAST COAST GLAM COLLECTION. The Gigi x @Maybelline East Coast Glam products, sold separately, can be used and added-on throughout the day for one of my favorite chic & badass day-to-night looks ! xx Available at @ultabeauty online on 10/22 for the US ! Visit your country’s Maybelline site to see when it’s available 🙂 ?

A post shared by Gigi Hadid (@gigihadid) on Oct 20, 2017 at 7:06am PDT

West Coast Glam

INTRODUCING the #GIGIxMAYBELLINE WEST COAST GLOW COLLECTION: everything you need to get my favorite golden eye, sun-kissed skin, and vibrant lip! Feels effortless and sexy 🙂 🙂 xx Available at @ultabeauty online on October 22 for the US !!! Visit your country’s @Maybelline site to see when it’ll all be available in your country ?❤️

A post shared by Gigi Hadid (@gigihadid) on Oct 21, 2017 at 8:29am PDT

INTRODUCING the #GIGIxMAYBELLINE WEST COAST GLOW COLLECTION: everything you need to get my favorite golden shimmer eye, sun-kissed skin, and vibrant lip! Feels effortless and sexy 🙂 🙂 xx Available at @ultabeauty online on October 22 for the US !!! Visit your country’s @Maybelline site to see when it’ll all be available in your country ?❤️

A post shared by Gigi Hadid (@gigihadid) on Oct 21, 2017 at 8:27am PDT

Rincian dari produk-produknya tersebut memang belum diperkenalkan kepada publik, tetapi Ladies dapat berasumsi bahwa produknya terdiri dari lipstick, eyeliner, mascara, tinted moisturizer, dan lip liner.

Dari segi packaging-nya, seperti halnya Jetsetter Palette, koleksi East dan West Coast Glam ini setia pada nuansa matte beige-colored. Terlihat sangat mewah dan sleek untuk ukuran drugstore makeup. Jika lini makeup terbaru dari Gigi ini memiliki kualitas sebaik, atau setidaknya separuhnya, produk high-end, wow… Gigi berarti menawarkan supermodel kit dengan harga terjangkau!

Rangkaian makeup ini sudah dirilis pada tanggal 22 Oktober di Ulta Beauty. Namun, sayangnya, belum terlihat adanya tanda-tanda perilisan di Indonesia. Hmmm… semoga saja produk kolaborasi Gigi Hadid x Maybelline ini dapat segera masuk ke Indonesia ya Ladies!

Sumber: Refinery29, Foto cover: Hypebae